Apple officially introduced the iPhone 15 series last September and managed to impress Apple fans in many ways. Especially with productive artificial intelligence features iPhone 16 Models are expected to be even more remarkable, but Barclays has presented a report that is exactly the opposite of these expectations.
British financial institution Barclays published a report about Apple, the company with the highest market value in the world, that upset investors. According to the report, iPhone 16 series, It won’t be very interesting and iPhone sales will drop significantly compared to previous years. Of course, this decline will lead to a serious decline in Apple’s market value.
Apple’s market value melted after the “iPhone 16 will not be popular” report
According to Barclays, iPhone 15 sales, especially in China, are a clear indication that the current model is not attracting attention. More importantly, the iPhone 16, which will be introduced next September, compares favorably with the iPhone 15. It is stated that it will not offer any noteworthy new features. Although Apple is trying to change its revenue distribution with digital services and other products, iPhones still account for half of the Cupertino technology giant’s revenue.
According to the report, the decline in iPhone sales affected iPhone stocks. It will cause a decrease of up to 17%. It is difficult to predict whether this will happen, but let us note that even Barclays’ report in question was enough for Apple shares to fall by more than 4%. Closing the last trading day of 2023 with a share price of 192.53, the per share price of the company on the first trading day of 2024 decreased to 184.33 dollars.